Thursday, September 16, 2010

Catering to Your Mood

Sensing Sentiments

Being able to track people's emotions could be used in so many ways and could provide a new and extremely effective way of marketing products and services. While transforming language into data and being able to detect geographic patterns for different moods and emotions is already one step the next will certainly be emotions that are detected and noted by technology without us having to actually type it in. Philips for example has a project called VIBE. It is a necklace that will read biometric signals and can then transfer them to other technology which could then again of course use this data to provide information or advertisements catering to your mood.

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